MY DECADE AT DISNEY

For ten years I had the privilege of working in-house at Disney promoting its Theme Parks around the world. We created 360 campaigns for new attractions, parades, shows and concert series. For 8 years I branded the 360 campaigns for the holiday events in all Walt Disney World Theme Parks. Food & Wine and Arts festivals. I was instrumental in marketing the inaugural Halloween festival at Disneyland Paris. I was asked to create the invitations for the world press to attend the openings of Disney’s Animal Kingdom and Hong Kong Disneyland. However, my greatest accomplishment at Disney was my instrumental influence in transforming Marketing’s creative staff into a fully-fledged in-house agency called “Disney’s Yellow Shoes Creative Group,” now the internal Disney Parks agency around the world. I had the honor of naming it, shaping it, helping staff it and designing the office space to inspire creative work worthy of the magic we were selling.

Best copy I have of this spot. Fitting that it looks like it was transmitted from space!